David Yoho, Jr., Senior Account Executive
Active with Dave Yoho Associates since 1978, David has delivered hundreds of speeches and seminars for manufacturers, distributors, contractors and industry associations. He has produced more than 300 customized audio and video training programs.
David was raised in the family’s roofing, siding and window business. He closed his first in-home sale at age 17; he canvassed and sold his own leads part-time while attending college. In the mid-70’s, David was promoted to Sales Manager, then General Manager and eventually a Corporate Trainer, working with upwards of 150 in-home salespeople and 300 telephone reps.
David is considered one of the nation’s leading experts on telephone marketing and lead generation. He has provided consulting and training in hundreds of call centers of all sizes in many different industries. His expertise at negotiating better prices and terms in competitive markets has made him a popular speaker at meetings and events around the world.
What he can do for you
- Develop – Programs which produce more leads consistently from a wider and less costly mix.
- Structure – A program that measures results on every level from lead intake to net closing rates.
- Design – Methods to improve cash-flow.
- Create – Improved selling methods which produce better closing at better prices.
- Teach – A hiring system which recruits, hires and trains the best applicants (while avoiding the wrong ones).
- Deliver – Exciting, intense and productive sales meetings and seminars for retail home improvement companies and manufacturers.
- Review – Internal operating procedures in all departments. Coach & Counsel – Business owners and managers (all those wishing to improve personal performance).

