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Improving Your Business
Is Our Business

Dave Yoho Associates consists of North America’s leading small business consultants, sales trainers and marketing advisors.

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Dave Yoho Associates: Contractor Marketing Consultants

Since 1962, Dave Yoho Associates has specialized in contractor consulting, home improvement marketing and sales training. There is no greater industry expert at assisting you in improving your home improvement business.

Contractor Consulting Services

We have three areas of operation designed to specifically help your home improvement business:

 

1. Contractor Consulting

 

2. Home Improvement Consulting Seminars

 

3. Training Materials

 


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Connect with us on these social networks:


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Dave Yoho Associates strongly believes in sharing relevant industry information with its customers and clients. By connecting with us in these social networks you will be exposed to a wealth of information beyond what is available on our website

About Dave Yoho

Dave Yoho is the president of Dave Yoho Associates. He sits on the board of public companies, has appeared in over 100 video training series and has made over 5,000 speeches in all 50 states and 17 foreign countries.

He has authored numerous articles on the benefits of various products and services offered to improve homes. He has been a consultant to many companies and management groups who are developing or improving products and services for the building materials industry.

In 1991, he wrote his best selling book: How to Have a Good Year Every Year (Berkeley Press) which was circulated internationally in five languages.  In 2005, his sequel, Have a Great Year Every Year was published and it also became a best seller.

His latest publication, Why Buy Replacement Windows? is already receiving tremendous accolades - both within the home improvement industry and among homeowners.

Dave is a champion of entrepreneurship who is passionate about assisting in the growth of small business while also motivating and inspiring individuals.

Major Accomplishments:

  • Developed: The step selling system (originally – six sales to a sale).
  • Created: The most effective system for hiring and training salespeople.
  • Introduced: The Total Offer Concept – Post-negative suggestion – The acceptance/ rejection close – The preferred customer discount – Audio/Video training systems for every level of the industry – Professional selling skills (Closing the sale) – How to run a more profitable business – Customer satisfaction selling.
  • Presented: To numerous Fortune 500 companies and other businesses including: Goodyear – AT&T – Andersen Windows – Sears – Century 21 – Automotive Satellite Training Network – Bell Telephone – The Yellow Pages – Burger King.
  • Researched: For 17 years, the concept of communication then developed and introduced – “Power Linguistics©” (a complete study course).
  • Provides: Advice and direction for both public and private corporations.

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